2 things you need to gain a venture capital advantage

2 things you need to gain a venture capital advantage

Opinions expressed by Businessman contributors are their own. The world’s most successful companies often have a similar business approach, even if their products or services are very different. One key commonality: Each has a strong brand that connects with the public and the market. Strong brands are not coincidences – they are born from deliberate … Read more

7 tips to increase your sales with better website copy

7 tips to increase your sales with better website copy

Opinions expressed by Businessman contributors are their own. I recently tried to make an appointment with a physical therapist in my town. Although this site had beautiful photos and nice design, the messages did not live up to my expectations. After a confusing website experience, he bounced back in frustration. gorodenkoff | Getty Images You … Read more

This couple lost everything and then manifested their dream

This couple lost everything and then manifested their dream

Visit the House of Intuition website, which has “Money Magic” candles, healing crystal sets, and more, and you’ll be met with a simple but thought-provoking message: “Your intuition led you here.” Courtesy of House of Intuition Alex Naranjo and Marlene Vargas are life partners and co-founders of the metaphysical brand, which aims to help people … Read more

5 Ways Brands Can Celebrate Hispanic Heritage Month Using Social Media

5 Ways Brands Can Celebrate Hispanic Heritage Month Using Social Media

Opinions expressed by Businessman contributors are their own. Hispanic Heritage Month 2022 is right around the corner, and this year’s celebration carries a lot of weight. It is a moment of reflection that allows us to honor a community that has profoundly impacted the United States. Despite a difficult couple of years due to Covid, … Read more

How audio advertising can significantly expand your brand’s reach

How audio advertising can significantly expand your brand’s reach

Opinions expressed by Businessman contributors are their own. Advertisers and brands leave a significant amount of reach and brand awareness on the table with extremely high impact. You guessed it, I’m talking about audio advertising. Remember the early days of Facebook when you could reach an audience of thousands at a ridiculously low cost? Now … Read more