Swiss model-turned-designer Yannik Zamboni has emerged as the winner of Season 3 of Prime Video Making the Cut.
Zamboni, who has a degree in fashion design from the University of Applied Sciences and Arts of Northwestern Switzerland, won US$1 million from Amazon Fashion to invest in his company, Maison Blanche, which he founded in September 2020.
In addition to the prize money, Amazon Fashion also confirmed that it has co-founded a new exclusive line, Rare/Self with Zamboni that will celebrate individuality and self-expression and is not defined by gender or size.
The label will forego traditional sizing to be accessible to all Amazon customers, with each piece offered on an “all-gender sizing curve,” with sizes ranging from 1 to 8. The retailer added that customers they should refer to sizing charts, conveniently located on the Rare/Self detail pages, “to find their perfect fit.”
Zamboni’s combined line with Amazon Fashion will bring an “avant-garde fashion perspective to a variety of wardrobe staples that can be worn every day, anywhere, by anyone,” the designer explained in a statement.
Amazon Fashion launches co-branded line with Yannik Zamboni
Rare/Self will also highlight Amazon’s Climate Pledge Friendly program with pieces that feature third-party sustainability certifications. The clothes in the collection are made from cotton, certified by the Global Organic Textile Standard (GOTS), and the backpack in the collection is made from recycled cotton, certified by the Global Recycled Standard (GRS). The products in the collection also feature GRS certified thread, GOTS certified labels and Corozo Oeko-Tex Standard 100 certified buttons.
The Rare/Self line, available for pre-order at the Amazon Fashion store, features crewneck tops, hoodies, joggers, sweatshirts, tank tops, tees, bodysuits, dresses, shorts, vests, leggings, shirts, jumpsuits, jackets and a canvas backpack . All products are available under US$100.
Zamboni said: “Creating this co-brand with Amazon Fashion was very special to me, not only because it shows my passion for developing fashion that is both conceptual in design and takes into account the environmental aspects of design choices, but and because it offers a more inclusive shopping experience around size and gender norms in the industry.
“It’s been an incredible journey, from expanding my skills throughout my time at Making the Cut to winning and working with Amazon’s incredible fashion team to unveil Rare/Self, and I look forward to continuing to I’m developing the co-brand.”
Zamboni, who wowed the judges with his deconstructed designs, will also receive a mentorship with Amazon Fashion to help his fashion career. Additionally, all of Zamboni’s winning looks, including the runway collection from the finale, are available for purchase exclusively at Amazon Fashion’s Making the Cut store.